This article is good.
BBDO, in contrast, came up with five that occur every day in every part of the world: "preparing for battle" (the morning ritual), "feasting" (reconnecting with your tribe over food), "sexing up" (primping), "returning to camp" (leaving the work place), and "protecting yourself for the future" (the ritual before bed).
About 41% of Chinese respondents said they schedule sex, for example, while only 3% of Russians do—and 7% of Americans.
http://www.businessweek.com/bwdaily/dnflash/content/may2007/db20070510_522420.htm
No comments:
Post a Comment