Seattle-based artist Chris Jordan had an insight! It was hard for people to really absorb the meaning of large scale facts, like 426,000 cell phones are retired each day. So he decided to create art that visually represented some of the most unbelievable statistics about our consumption habits as a society. The result is a fascinating exhibition -- not sure how many pieces -- that according to the artist must be seen in person to get the concept. It is on display until the end of the month at the Von Lintel Gallery in NYC. If anyone finds out if it is traveling anywhere, I would love to hear about it if the West Coast is involved.

Check it out at http://www.chrisjordan.com/current_set2.php

Ethan Haas was right.

Let me start this off by saying, unfortunately I have yet to see the new Transformers Movie. During the trailer, however, there appears quite the teaser. It eventually points to a website just put up http://www.ethanhaaswasright.com/
Why the hell does this matter? It's the beginning of what can only be the latest and greatest Alternative Reality Game.
ARG's are the most exciting thing to evolve our industry in years. Years and years. Talk all you want about open dialogue,user-generated, new media and holistic branding campaigns. ARG's amalgamate all of those concepts and breathes life into it. Often they create whole ancillary worlds of interactivity that organically grow out of the original. Anyway. Solve the puzzles and sign up. It took me a bit for the first few, and then I fully went in search of the cheat for the last.
No, we didn't do it here- to me it has the feeling of Cloudmakers. Maybe Mekanism?

Interwebular chronicle hacking

http://jetblue.com/about/ourcompany/flightlog/index.html

4th

Hope it begins with a cold beer, keeps going after too much BBQ, crests as you watch fireworks boom, and ends will all your fingers still attached.

Tuesday

24NOLA.com

http://www.24nola.com/build.php

Tell all your friends. Official launch next Monday supported by aggressive interactive campaign.

Poor little guy.

TOM

http://www.simpsonsmovie.com/main.html

Cool.

LINK