Absolut New Orleans

This just makes me happy... Good job Naughton...

Disney Launching 2 Colognes For Pre-Teen Latin Boys

Does anyone think that 4 years old is too young to wear cologne?
Article starts out like this:

Smells Like Profit: Disney Eyes Pre-Teen Fragrance Market

NEW YORK -- Forget the smell of sweat, grass and dirt. Disney Consumer Products wants young boys smelling their best. Disney is rolling out Pirates of the Caribbean- and Buzz Lightyear-branded fragrances targeting boys ages 4-11 in Latin communities. The products, which will retail between $9.95 and $19.95, will reach retail shelves by September in time for the holiday season. "Our strategy is to go after the Hispanic population in the U.S," said Johanna Mooney, director of food, health and beauty at Disney Consumer Products, Burbank, Calif. "The market is driven by gift-giving, so we will target moms and grandmothers—the primary gift-givers." ..."I think it's a fabulous idea by Disney," she said. "The products will sell well. U.S. males are slower to get into the men's fragrance arena than European, Latin and South American men. There is an untapped market with huge potential here." - Rochelle Bloom, president of the Fragrance Foundation, New York.

Read the article here.

Absolut New Orleans

This is great.

"At the Tales of the Cocktail festival this week in New Orleans a new version of Absolut vodka is being launched. The festival is an annual event celebrating the art of mixology. For the first time, the Swedish vodka company is naming a flavor for a city. Absolut New Orleans is mango-flavored with a black pepper kick. The flavor is meant to capture the unique spirit of the city. The vodka will be a limited run of 35,000 cases and will sell for $19. The best part of the new is that the vodka is expected to raise $2 million for five Gulf Coast charities. Future city vodkas with a similar charitable aspect are planned for the future."

Read more here.

Connection Planning Conference

The site is finally live! Sign up for email updates. Check it out at http://www.polygamousweddings.com



Still in the process of confirming speakers but here's a leak!

October 26, 2007
New Orleans, LA [NOLA!!!]

Speakers:
Ed Cotton; Butler Shine Stern & Partners
Adrian Ho; Zeus Jones
Jim Elms; Barkley Evergreen & Partners
Gareth Kay; Modernista
Demian Brink; Boone/Oakley

Venue:
Le Chat Noir - a Cabaret Theater and Piano Bar located in a restored turn of the century New Orleans townhouse (715 St. Charles Avenue).

Also, the same weekend as the Voodoo Music Festival with Smashing Pumpkins and Rage Against The Machine!

Join the Facebook Group here if you plan on attending. Feel free to invite people.

I can barely contain myself.

I'm taking the day off next Friday for the opening (I'm not kidding) if anyone wants to join me here in New York.

Well, we get a bunch of summer Fridays to take off, so I'm not really taking the day "off," just using one of my days...

(just thought some clarification was in order, I mean, I'm not completely stupid.)

But now that I think about it, a movie of this magnitude does kind of warrant a day off. Think about it...

Here's a funny thing spotted in this great city.

Anyone hiring junior planners?

I have a good book here.

AAAA Conference

Question #1 - Is anyone going to the AAAA Conference in San Diego on August 5th? I'll be there.

Question #2 - I'm driving from San Diego to San Francisco immediately after the conference. Does anyone want to take a road trip to go say hello to Josh and Sergio?

Walk it out mashup

This is hilarious.

Yahoo for Friday!

The world's tallest man shakes hands with the man hoping to be officially declared the shortest by the Guinness Book of Records.

Meathead

link

Chris Farley lives.

For some reason i can't get a title in here. Anyway, Flight of the Chonchords. Ya'll dig? I'm still undecided but I'm thinking yay.

17 days left...

This makes me happy.

Rough noise pick-up, but worth watching.
Found it a bit back when I couldn't get their other song "Trains to Brazil" out of my head... MONDAY.

Seattle-based artist Chris Jordan had an insight! It was hard for people to really absorb the meaning of large scale facts, like 426,000 cell phones are retired each day. So he decided to create art that visually represented some of the most unbelievable statistics about our consumption habits as a society. The result is a fascinating exhibition -- not sure how many pieces -- that according to the artist must be seen in person to get the concept. It is on display until the end of the month at the Von Lintel Gallery in NYC. If anyone finds out if it is traveling anywhere, I would love to hear about it if the West Coast is involved.

Check it out at http://www.chrisjordan.com/current_set2.php

Ethan Haas was right.

Let me start this off by saying, unfortunately I have yet to see the new Transformers Movie. During the trailer, however, there appears quite the teaser. It eventually points to a website just put up http://www.ethanhaaswasright.com/
Why the hell does this matter? It's the beginning of what can only be the latest and greatest Alternative Reality Game.
ARG's are the most exciting thing to evolve our industry in years. Years and years. Talk all you want about open dialogue,user-generated, new media and holistic branding campaigns. ARG's amalgamate all of those concepts and breathes life into it. Often they create whole ancillary worlds of interactivity that organically grow out of the original. Anyway. Solve the puzzles and sign up. It took me a bit for the first few, and then I fully went in search of the cheat for the last.
No, we didn't do it here- to me it has the feeling of Cloudmakers. Maybe Mekanism?

Interwebular chronicle hacking

http://jetblue.com/about/ourcompany/flightlog/index.html

4th

Hope it begins with a cold beer, keeps going after too much BBQ, crests as you watch fireworks boom, and ends will all your fingers still attached.

Tuesday